Fast-growing global collaboration provider, Evolve IP, has strengthened its ambitions to become the 'crown jewels' of cloud-based communication, after hosting a successful partner day at the Tower of London.
Leading industry figures from across the world gathered at the historic venue for a day of insightful presentations, interactive workshops and an evening of entertainment, as part of a 'powering partnerships' theme.
The carbon neutral event attracted more than 110 guests including from the US and Holland. It showcased how to 'make the future of work better for everyone' and was sponsored by technology partners Akixi, Dubber, Enghouse Interactive, Intelligent Billing, Snom, Mondago, Poly, Tiger TMS and Yealink. The day began with an early morning private tour of the crown jewels.
Opportunities
Evolve IP's EMEA Managing Director, Paul Harrison, told the audience how despite tougher economic times, the brightest days for the sector lie ahead; giving a nod to the history of the iconic venue too.
"We have to keep changing and adapting. The biggest opportunity is ahead of us," he enthused. "It's important to expand our ecosystem and continue to globalize – bringing best-of-breed solutions together with new technology and partners. We need to stay relevant and learn from history."
He revealed how:
- Current cloud comms penetration in the UK has grown by 38.9% with 7.6m installed users today.
- Total market revenue will grow by 80% from £1.26bn in 2022 to £2.26bn by 2026
- A five-year forecast will see over 6.8m additional users moving to a cloud comms solution by the end of 2026 reaching a total installed base of 14.5m users at 80% penetration.
Evolve IP works with many of the world's biggest tech companies and innovative industry leaders to create robust and reliable solutions for a growing reseller base. As a global collaboration provider, it specialises in securely integrating unified communications, collaboration tools, contact centre, voice, and omnichannel solutions into the cloud.
Visitors learned how Evolve IP has a 15-year trading pedigree with 374 staff globally and all of its EMEA offices are now fully carbon neutral. New products and future developments include enhanced Webex functionality, plus the creation of a single 'Anywhere Portal' which provides a simplified and more efficient window into the Evolve IP world.
Building relationships
Harrison hailed the event a resounding success and emphasised: "Productive partnerships are becoming ever-more prevalent in today's dynamic business world, where fluidity, versatility and innovation can help build long term sustainable success.
"We recognise the importance of partnerships which is a key cornerstone of our ethos and evolution. Partnerships can unlock new doors, opportunities and deliver greater customer value and service. We don't do the one size fits all as we never want our customers to compromise. We want to give them exactly what they want. The market is very demanding. We're growing and the market is growing too."
He continued: "It was great to be able to host events like this again. This annual gathering is integral to building relationships with our partners as a team and understanding how we can best support them and their growth."
The Partner Day included a host of product suites and vendor demonstrations as well as a series of market insights from high profile speakers. MP David Morris provided an interesting insight into his musical past before a series of awards were presented to high performing partners. It ended with guests watching the sunset over the River Thames as part of an evening of entertainment.
International stage
For Jamie Hughes, Sales Director at Evolve IP UK, an exciting new dawn is rising for the company, its partners and customer base.
"I think what is special and unique around us is that we are an agnostic platform, for example across Webex and Teams or even a SIP handset or analogue device. We are the glue that makes everything work together not just in the UK but on an international stage too. We join all the dots together."
Hughes emphasised the growing role of sustainability and added: "This is huge for us and more importantly our partners where I'd say 80% of tenders now focus on sustainability planning. We want to be leading from the front and pushing our boundaries."
He added: "The Tower of London was a fantastic venue, steeped in history. To bring everyone together was so rewarding, beneficial, enjoyable and also long overdue. The social side matters too, as well as telling our business story in a compelling and engaging way."
Members of the company's Netherlands team came over too, reflecting Evolve IP's growing presence not just in the UK but across EMEA.
Harrison concluded: "Our ultimate objective is to enhance today's hybrid workplace and help make the future of work better for everyone. The Tower of London event provided the perfect platform to showcase strategies and plans for this year and beyond – reinforcing why partnerships take centre stage and how we aim to become the crown jewels of cloud communications."
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