GB Daily Roundup: Ghostwire busters | February 3, 2022

Jeff Grubb's look at Ghostwire: Tokyo describes something that sounds a good deal more action-based t

Presented by    Jeff Grubb's look at Ghostwire: Tokyo describes something that sounds a good deal more action-based than I was expecting. I figured that this would be a super scary horror game. I'm a coward, you see, so I welcome this development. –Mike Minotti, GamesBeat reviews editor

Ghostwire: Tokyo isn't a horror game, it's Japanese 'Ghostbusters' | VentureBeat Ghostwire: Tokyo is not another survival-horror game. Instead, it is an open-world action adventure about hunting down ghosts.

A MESSAGE FROM VB EVENTS GamesBeat & Facebook Gaming On-Demand Library Head over to the on-demand library to watch sessions from the 2nd Annual GamesBeat and Facebook Gaming Summit and GamesBeat: Into the Metaverse 2

A message from Admix Why traditional advertising needs to be kicked to the curb in Web3 In Web3, the creators are in control, not the platform – and that means traditional advertising won’t cut it. At last week’s “Into the Metaverse” event, GB lead writer Dean Takahashi was joined by a panel of advertising pros from Admix, Carat, and Nickelodeon/ViacomCBS, who unpacked some hugely creative ways that advertising is playing out. Check out their conversation here.

Activision is making more Call of Duty to deal with the declining performance of Call of Duty | VentureBeat Activision has a plan to deal with the declining financial performance of Call of Duty, and that's to make even more Call of Duty.

Nintendo Switch sales pass 100M milestone | VentureBeat .

A message from Admix How brands are cozying up to the metaverse Whether it’s Forever 21 offering Roblox users the blocks to build their own custom, user-generated stores, or Adidas creating the Adiverse, brands are learning how to meet creators on their own terms in the metaverse. Catch up on this recent session from last week’s “Into the Metaverse” to learn how – and why.

Activision Blizzard earnings fall short of expectations | VentureBeat Activision Blizzard's net bookings of $2.49 billion in the fourth quarter ended December 31 fell short of expectations on Wall Street.

Blockchain.com announces partnership with Cloud9 | VentureBeat Blockchain.com today announced a partnership with esports organization Cloud9, with a goal towards increasing financial literacy.

Phil Spencer to receive lifetime achievement award at DICE Awards | VentureBeat Phil Spencer, CEO of Microsoft Gaming, is getting into gaming's hall of fame at the AIAS annual DICE Awards event.

Fandomodo Films and Liquid Studios will create a metaverse for the supernatural | VentureBeat Fandomodo Films and Liquid Studios are creating The Supernatural University Experience, which will include a variety of metaverse projects.

Amber opens new studio in Ukraine, headed by former Ubisoft manager | VentureBeat Amber game development agency announced it's opening a new location in Kyiv, Ukraine, headed up by Ubisoft alum Matthew Manolovits.

Evolving game marketing in a privacy-centric world | VentureBeat To thrive in the new normal, games publishers and developers need to reimagine their marketing to drive performance and game growth.

Metroid Dread has sold 2.74M copies | VentureBeat tendo revealed during its latest earnings report that Metroid Dread has sold 2.74 million copies on Switch as of December 31.

IronSource launches analytics for app developers | VentureBeat IronSource is launching its App Analytics platform to enable app and game developers to maximize their revenue, user retention, and growth.

GameStop launches NFT marketplace on Immutable X, creates $100M dev fund | VentureBeat GameStop has teamed up with Immutable X to launch a marketplace for nonfungible tokens (NFTs) later this year.

Nintendo's 9-month sales drop 6% to $11.52B | VentureBeat Nintendo reported its sales for the nine months ended December 31, saying sales dropped 6% to $11.52 billion.

Ubisoft supports gaming on decentralized Hedera network | VentureBeat Ubisoft announced it has partnered with the HBAR Foundation to support gaming on the Hedera decentralized network.

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